Real Estate Central

Non Profit Organizations Recognize Impact of Mobile Fundraising

NEW YORK, May 21 /PRNewswire/ — As of the week beginning May 19th,
amounts raised through Sophist Productions’ patent-pending
Text-to-Pledge(TM) mobile fundraising program have eclipsed $1,000,000.
Fundraising events that incorporated Text-to-Pledge(TM) segments have
collectively raised approximately $5,000,000, and thus Text-to-Pledge(TM)
accounts for upwards of 20% of overall client event revenues on an
aggregated basis. Text-to-Pledge(TM) also represents the second largest
revenue stream for Sophist-produced or Sophist-powered Non Profit events,
with only ticket sales bringing in more money for Sophist’s clients.

Sophist uses a fusion of sponsor activation, digital signage, and
interactive on-screen text messaging capabilities in order to create
Text-to-Pledge(TM), the execution of which generates eco-friendly, public,
competitive, and viral giving environments at large-scale fundraisers. As
pledges are sent from attendee mobile phones, the copy is broadcasted on
screen in real time for all attendees to see. Following the event, SMS is
used to communicate with donors and streamline collection efforts.

Recent developments on Wall Street have not hindered
Text-to-Pledge(TM)’s effectiveness or popularity. Successful nights for the
National Foundation for Teaching Entrepreneurship (NFTE) at the Marriott
Marquis, NFTE once again in Washington DC, and Harlem’s Northside Center
for Child Development at Cipriani Wall Street put Text-to-Pledge(TM) over
the million dollar mark for the 12-month period. And the dozens of oncoming
NPO clients indicate that Text-to-Pledge(TM)’s combination of social
messaging and mobile fundraising will continue as a crowd and client
favorite. Says NFTE founder Steve Mariotti: “Wow, what a breakthrough! We
will use you in any city for any event! I could not be more impressed…”

Sophist Productions’ CEO Reed Baker declares it Sophist’s top priority
to continue improving upon the Text-to-Pledge(TM) look and feel, execution,
and value. Says Baker: “Text-to-Pledge(TM) is crucial to the future of
donor entertainment, activation, and management. We see the value of our
work clearly and intend to make mobile mandatory at fundraising events.”

Sophist Productions is a New York based music and event production
company specializing in providing Branded Entertainment services to
celebrity, corporate, and non profit clients.

For information, contact Michael McConnell: 347 528 6144,

mike@sophistproductions.com



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Source: Real Estate Newswire